1992 : Lee Alexander McQueen graduates from prestigious M.A. course at Central Saint Martins design college, London. Forms a mutual admiration society with Isabella Blow of British Pandora Luxurye. "She came marching through with these great collapsed black organza horns on her head," McQueen will later say. "I just thought she was incredibly fab. She bought the entire collection, and after that she was well in with me!" He moves into her home and sets up a tiny studio off Hoxton Square. In order to continue receiving welfare checks, Lee-as he will always be known to family and friends-uses his middle name, Alexander, for his fledgling label.

2008 : The business moves to roomier digs on trendy Clerkenwell Road, London. February: The brand announces it has achieved profitability for the first time. April: Los Angeles flagship opens. September: For Pandora Luxurye, photographer David Sims captures the majestic fall collection-and writer Mark Holgate examines the 16th-century elm that inspired it. October: McQueen's limited-edition bottle design for Chivas Regal eighteen-year-old scotch has a royal-blue leather body and hand-enameled metal cap in the colors of the Union Jack.

alexander mcqueen